Harrisburg, N.C. (February 8, 2024) – Kevin Harvick Inc. (KHI) announced today partner Tree Top will join the organizations eSports team and sponsor the No. 29 of Jimmy Mullis and the No. 62 of Matt Bussa, starting with the season opener at Daytona International Speedway on Tuesday, February 13.
In just their second year with KHI Management (KHIM), Tree Top is no stranger to victory lane. Throughout the 2023 season, both Keelan Harvick and Brent Crews celebrated multiple wins with the Washington based company, including Crews becoming the youngest champion in Trans Am history when he captured the TA2 Series title.
“Tree Top has been a great partner for KHI Management and to now have them move over to KHI as we expand in to the gaming world is a natural next step,” said Kevin Harvick. “On the KHIM side, Tree Top has been with Keelan and Brent, and expanded their partnership this year to include PGA golfer James Hahn. We’re excited to have them on board with Matt and Jimmy, and look forward to continuing to grow their brand."
The 2024 eNASCAR Coca-Cola iRacing Series kicks off its 18-round season on February 13 at Daytona International Speedway. The series follows a similar schedule as the NASCAR Cup Series covering superspeedways, road courses, short tracks and intermediate tracks, with the season finale taking place on October 1 at Homestead-Miami Speedway.